By Karen Ballard, Administrator Idaho Division of Tourism and U.S. Travel Association A tremendous boost to our industry occurred today by the Obama Administration making tourism a national priority with the first-ever National Travel and Tourism Strategy. This is a major victory for the travel community and affirms what can be accomplished when we speak as an industry with a clear [...]
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Hidden in Plain Sight: Tourism Employees
Cathy Bourner, Tourism Analyst Answering the question, “what industry you are in” should be easy, shouldn’t it? Since you’re reading this blog, you may be in the lodging industry, but you probably wouldn’t say “the Tourism business,” even if the majority of your customers are traveling for leisure. Chances are even more slim you would [...]
Insights into Tourism Wages
Wages; when you get them, they’re never enough, and when you don’t have them, they are even more important. In this blog, I’ll unveil more insight from our cooperative research project with the Idaho Department of Labor which allows us to look at data specifically for the Tourism industry. Today’s topic is wages for the [...]
Oh, Happy Day! Tourism Industry Employment in Idaho
By Cathy Bourner I’m so happy to able to write this blog—it’s about my favorite subject: data. WAIT! Don’t go. It’s about tourism employment in Idaho, and is the first step in quantifying the impact tourism has to the state, and it’s really, really important. I’ve hinted that something is happening with us and the [...]
“Tourism” the Industry?
Have you ever been asked, “what businesses make up the ‘tourism’ industry?” It’s a serious question to consider if you are promoting Tourism. The answer is anything but simple. Oh, we throw the phrase “tourism industry” around as if it was obvious to everyone exactly what we mean, but the real story takes a bit [...]